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Thursday, November 12, 2009

Yahoo! sees India as next wave of growth

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CEO Carol Bartz's mantra for positioning Yahoo! at the 'centre of people's online lives' is simple: "Go where the Internet population is growing." And India is 'central' to her plans to revamp the struggling Internet giant's operations after signing a long-term search deal with once arch-rival Microsoft.

On a three-day, two-city trip to India, her strategy for the country is focused on mobile phone platforms and partnering content providers who serve relevant content in local languages. "India is the next wave of growth," she insists, while confirming plans to hire in India even as the company has cut more than 2,000 jobs globally in the past one year.

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To read the ePaper, visit: http://epaper.financialexpress.com

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